Our Story: Why we do what we do



Our Story

 

"If there's a book that you want to read, but it hasn't been written yet, then you must write it."-Toni Morrison


The thought is very powerful. More importantly, it drives many authors to put down their thoughts, experiences, experiments, ideas on paper to share with the world at large.


And why not? India is a growing market for English as well as vernacular language books. With the mass exodus of internet and availability of alternate mediums like e-books, Kindle, etc., reading habits of today’s generation exceeds that of its predecessors.


Although thousands of new books make their way into book stores every year, yet many new authors and even seasoned authors struggle to get their works published.


And even if they succeed, the quality of their works does not necessarily reflect in the sales volumes.


That’s where Author’s Channel comes in – a one-stop shop for debut and seasoned authors.


Author’s Channel was founded with a simple yet compelling vision of “Facilitating Literary advancement to feed growing hunger of the intellect.”


Right from representing your work as a Literary Agent to ensuring your books are available in requisite channels to ensuring your work receives good visibility with requisite audience, we do it all!


Why Author’s Channel?

 


The advent of e-platforms like Facebook, Twitter, Instagram, etc. have enabled authors to reach their audience more effectively compared to the conventional platforms. And this trend is likely to continue and grow in the future.

But every day, a new technology emerges from the Silicon Valley or from one of the Fortune 500 companies or sometimes, even from a 15year old kid’s basement. Hence, it would not be entirely inaccurate to say that now the problem is of plenty.


There are so many channels and platforms to choose from – making the right choice is so difficult and complicated. Most authors struggle to answer these questions: What would work for me? Which one would be most efficient? How do I derive value for money?


Most authors have limited bandwidth to find answers to the above questions and then execute it. And this leads to inefficient utilization of resources and in most cases, waste of money!


That’s where, Author’s Channel become valuable because it yields more in less time.


We have extensive knowledge and experience in the space of marketing of literary works. Our team of specialists work diligently to ensure that you get the maximum bang for the buck.


And the way we do it is also unique. Our authors are our partners and not clients. In keeping with this philosophy, we typically engage with authors for extended periods of 6 to 12 months period – from the time of draft manuscript right till post production marketing. Further, our solutions are developed with a degree of flexibility built into it. This ensures that we are able to better adapt to changing trends in the industry. Afterall, a creative journey is always a work in progress.


The Author’s Channel Literary Solutions represents options.

 


We are dynamic independent literary agency representing a diverse list of debut and seasoned authors. Read more about what we offer in our services page (provide a quick link). We are known for the transparency in our work, for our honesty in our dealings, the principles and values we uphold, and above all, our love for the work we do.


At Author’s Channel, we know that each author is different and hence, has different requirements. Hence, we allow Authors to choose from a variety of services. From editing the manuscript to finding the right publisher and promoting the book after publication, we create customized solutions based on your requirement.


The agency is located in Bangalore, India, but the worldwide web, telephone, and air travel allows for seamless connections and dedicated representation of writers living all over the world.


Tell us your story, and, we’ll make a bestseller out of it!